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NOMAD Sport Strap Slim
Project Type
Hardgoods - Overmolded Plastics
Role
Lead Designer
Design Responsibilities
Concept Development & Refinement
CAD Creation - (Solidworks)
Presentation Renders - (Keyshot)
Nomad saw the success of their "Sport Strap" for the Apple watch and asked us to develop a new band to target demographics that they were not currently. Our goal with this new "Sport Strap Slim" was to reduce the aggressive styling, soften the curves, and slim down the size of the current offering to create a product that would be more appealing to a female demographic of consumers.
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